Find growth.Remove friction.Sell better.

I find sales opportunities and efficiency gaps—then connect online advertising, CRM, and sales into a system that drives measurable growth.

Henrik holding a coffee and notebook

What I can help with

Three services.Straight to the point.

Online Advertising

Henrik planning a measurable online advertising campaign

Reach. Leads. Revenue.I build and optimize Google and Meta campaigns that turn attention into measurable demand.

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CRM that works every day

Henrik presenting a practical CRM workflow to a team

Introduce. Understand. Benefit.I connect processes, data, automation, and adoption so the CRM actually supports the team.

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Sales Optimization

Henrik working with a team on sales performance

Spot. Improve. Grow.I find opportunities and efficiency gaps, then help teams turn them into better offers, processes, and sales performance.

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One connected system

More demand. Clear data. Better sales.

The three disciplines are strongest together: advertising brings the right leads, CRM develops them, and a clear sales system turns them into revenue.

Online Advertising

Creates qualified demand through Google, Meta, and persuasive creative.

CRM

Protects data, follow-ups, automation, and a clear view of the funnel.

Sales Optimization

Improves offers, processes, teamwork, and conversion through the close.

Where the instinct came from

I learned growth by risking my own money.

I started in e-commerce in 2018. I researched products, negotiated with suppliers, built shops, created ads, and managed procurement, finances, and marketing as one system. That hands-on responsibility still shapes how I judge opportunities today.

  • Product research and supplier negotiation
  • Product sourcing and online-shop creation
  • Meta ad production and management
  • Procurement, finance, and marketing together
Meta ad budget managed in 24 months
sales generated across brands and shops
of my own money put behind the work

What moves me outside of projects moves me.

More about me

Selected cases

Work that created measurable change.

Four chapters show how advertising, CRM, and sales work separately—and how much stronger they become together.

Voguz Agency × Mike TysonMeet & Greet · Offenbach

More than 1,000 initiated checkouts in three weeks.

Performance advertising for ticket sales for a Mike Tyson Meet & Greet gala dinner in Offenbach, Germany.

initiated checkouts in three weeks
Online Advertising
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Hase Bikes2023–2026

Four years, one connected growth system.

From sales coaching and international sales leadership to a company-wide CRM rollout and predictable lead generation.

additional sales in 2023
Sales OptimizationCRMOnline Advertising
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SKYLL Agency2023–2025

Performance campaigns with reliable tracking.

Strategy, advertising production, tracking, and budget management for e-commerce and consumer brands.

tracking accuracy achieved
Online Advertising
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Risq Media2020–2024

Build and lead a performance agency.

From founding the company through e-commerce campaigns and brand launches to selling it in 2024.

webinar attendees for Elmar Rassi
Online AdvertisingSales Optimization
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Henrik with coffee, an open book, and a laptop

20 minutes.No pitch. Good coffee.

A relaxed conversation to find out where the strongest growth opportunity may be hiding.