All cases
SKYLL Agency · 2023–2025
Performance campaigns with reliable tracking.
Strategy, advertising production, tracking, and budget management for e-commerce and consumer brands.The challenge
Several brands needed campaigns in which creative work, data quality, and profitable budget allocation worked as one system.
Henrik's role
Henrik worked closely with SKYLL Agency on strategy, complete ad production, tracking, testing, and ongoing campaign management.
What I did
Responsibility beyond one tactic.
- Campaign strategy
- Complete ad creation
- Ad cycles and creative testing
- ROAS-based budget management
- Tracking-accuracy optimization
The journey
Campaigns across brands
A repeatable operating rhythm connected strategy, production, measurement, and optimization.
- FürDeinTier
- Wunschkapsel
- Lieblingsshop
- EmmiDent
- EmmiPet
Selected brands
What it created
Campaigns could be optimized consistently toward profitable results using more reliable data and clear creative cycles.
Connected servicesOnline Advertising
20 minutes.No pitch. Good coffee.
A relaxed conversation to find out where the strongest growth opportunity may be hiding.